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January 2021

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A Closure Look at Blueprint Gaming


Blueprint Gaming is a leading UK-based games development and design studio that has been part of the Gauselmann Group for a number of years. This large German gaming group has a strong presence across the world and Blueprint are able to focus their talents on creating new and exciting slot games for the global market. The company benefits from a strong online presence for their games as well as a strong offline presence with over 100,000 land-based terminals in Europe offering games from the brand.

Being part of the large Gauselmann Group, a top German gaming company, has allowed Blueprint to flourish and means they can offer both land-based and online games for the UK market. The company offers classic cabinet gaming machines for pubs, bingo halls and similar environments, including dedicated arcades, around the country.

Looking Back at Blueprint and Gauselmann


The Gauselmann Group was initially founded in 1957, with Paul Gauselmann working independently as a part-time gaming machine operator. His success was quick and effective and he was able to soon become a leading name in the entertainment and gaming industry, with technological developments at the heart of his experience and offering.

Blueprint has been part of the Gauselmann Group since 2008. They have had the opportunity to develop large franchised games as part of the relationship, including Worms computer games branded slots and Casper movie-themed slots. Their slots have been developed for mobile devices too, thanks to their partnership and they are particularly gaining traction in live casinos and slots websites in the UK and wider Europe.

Innovations at Blueprint Gaming


Though they are quite a small company, this games developer has had an active presence in the online gaming industry for over a decade. Their experience in the industry has allowed them to develop unique interactive features with players at the focus of all they do. They are committed to pushing the limits that technology can offer in the development of their games.

Their most recognisable features include special symbols which spin across the reels and activate a wide range of fun and unique bonus features, leading to bigger wins and the opportunity to enjoy an even more fun and interactive game. The company has also played a role in the non-gambling games sector, with the development of social and community slots games including cartoon themed Peggle and Chuzzle slot machines. They are more similar to gemstone matching games on mobile phones and tablets than standard slots.

News and Developments


A steady stream of innovative and exciting slots is consistently produced by this popular UK brand. Regular players will recognise their logo appearing at the beginning of many video slots introduction graphics and their range is being developed on a day by day basis, with new slots in the last six months including Safari Gold Megaways and Deal or No Deal Double Action, part of the popular Pub Fruit Series from the brand.

Further land-based developments are also taking place within the company, ensuring they keep their hand in this element of the gaming industry. Recent partnerships include a redevelopment of their partnership with motorway services brand Roadchef. Blueprint provide hundreds of machines to the entertainment centres and adult gaming centres within Roadchef’s 30 UK service stations. The company continues to ensure their presence is known in both online and land-based casino environments, ensuring their innovative games are well recognisable and regularly enjoyed.